Client
Green Hippo was formed in 1999 to provide new and innovative solutions for the display of media. Its best known product is the Hippotizer, the world’s first off-the-shelf realtime VJ console which rapidly became recognised as THE realtime video server for the leisure industry. The Hippotizer has developed and matured over the years and is now fundamental to many Broadway shows, Rock and Roll tours and in clubs around the globe.
To support the company’s success and continued development, Green Hippo merged with Scene Change Ltd in 2005.
Currently, Green Hippo is recognised as an industry leader and in late 2009 won a major award for its new UperPan component for the Hippotizer.
Project Objectives
TOMA were engaged by Green Hippo through the London Development Agency (LDA) to provide their Senior Management Team (SMT) with a tool to aid decision making in terms of product development.
This was an additional piece of work requested following TOMA’s work with Green Hippo on strategic consulting
Strategy, Tactics and Skills
- Following strategic consulting activities, reviewed outputs and defined core factors in prioritisation
- Designed and produced a simple, easy to use tool enabling modelling of any proposal’s:
- Alignment with company vision and values
- Value in meeting corporate objectives
- Level of risk from both a reputational and operational viewpoint
- Achievability in terms of resource availability and capability
- Cost/Benefit Ratio (including scenario modelling)
- Delivered the tool as a standalone product with the capability for the client to configure cost elements
Results and Evaluation
On taking delivery of the tool, Green Hippo immediately put it to use to determine product development priorities for the following six months.
The tool is now used as the basis for prioritisation decisions at all Green Hippo’s planning meetings (aligned with the approach recommended through TOMA’s strategic consulting).
See how TOMA create component based solutions to improve your decision making